7 Off Page SEO Techniques to boost search ranking

Off Page Search Engine Optimization includes activities that need to be performed apart from creating your web site. In this post I’ll cover the top 7 off-page optimization techniques that you can utilize to maximize your website search engine ranking. It is ordered below according to their priority.

Off Page SEO Techniques

Off Page SEO Techniques

1. Link Quality and Quantity

Majority of the factors which affect search engine ranking is related to quantity and quality of backlinks you get from other web sites.  More than quantity, it the quality of the web site (Who refers to your web page) plays significant role in search engine ranking.

2. Localize

Make your website local so that search engines can easily view your website and fetch its content. This will help you to reach a targeted audience. Submit your website to Google Local, Maps, Yahoo Local, Yellow Pages, Superpages, Hotfrog, etc.

3. Link Anchor Text

Anchor text or link text used to refer to your page is important for higher ranking. Using keywords in anchor text signals Google that linking sites thinks that content in your site is relevant to the keyword used in link anchor text.

4. Social Presence

Create account with Facebook, Google+, Twitter, LinkedIn, PInterest. The number of +1s you get in Google posting increases your ranking significantly. Merge your Google+ page with Google local business page. Verifying your business page with your web site gives boost for your ranking.

5. Social Shares

Social bookmark your pages in popular bookmarking sites like Pinterest, Digg, Delicious, StumbleUpon, etc.

Share your website documents like business documents, information brochures, and slides in Google Docs, Slide Share, etc. This will help you brand your website. Ask your friends to share or like your documents in social media websites to increase popularity.

6. How-to Videos

Create YouTube channel and upload How-to videos which demonstrates your product. YouTube can sometimes be used as backdoor to get into first page of Google search results for new sites. Add video gallery page to your website and embed your popular YouTube videos in it. When visitors watch videos from your web site, they stay in your site for longer time. This gets better ranking in search results.

7.Host WordPress blog on your website

Host wordpress blog on your web site and write blogs regularly on topics related to your business. Share these blogs on facebook, google+, twitter and other social bookmarking sites. This create back links from high domain authority social bookmarking sites, thereby increasing your web site search ranking.

Advertisements

One thought on “7 Off Page SEO Techniques to boost search ranking

  1. Pingback: Get Better Ranking for your youtube videos | Prabakaran Thirumalai Blogs

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s